Why you should use CTReal.com for your home search

Why you should use CTReal.com for your home search

In October, 2012, the WAV Group published the results of an independent study of 11 major markets that found local real estate brokerage websites give consumers the most complete, accurate and timely information about homes for sale. The study evaluated sites from three local brokerages with real estate agents who help consumers buy and sell homes, comparing listing search results to those found on two national portals, Trulia and Zillow, which operate almost exclusively online.

In the markets analyzed, the study concluded:

  • Local real estate brokerage sites display 100% of the agent-listed homes for sale compared to about 80% for the national portal sites.
  • Local real estate brokerage sites show newly listed homes for sale seven to nine days earlier than national portals.
  • Local real estate brokerage sites almost never show a home listing as active that has already sold; about 36% of listings that appear as active on national portals are no longer for sale.

The WAV Group, a national consultancy specializing in real estate technology, conducted the study. Independent analysts verified the study data, record by record. For more information on the study, go to http://waves.wavgroup.com/2012/10/03/real-estate-website-accuracy/

Given the fact that you should use local real estate brokerage sites to obtain accurate, up to date listing information instead of Trulia or Zillow, what about CTReal.com?

CTReal.com is the public web site for the Connecticut Multiple Listing Service. ECAR members enter all of their listings in its MLS and also use the MLS to populate the listings on their own web sites. The bottom line is that CTReal.com displays 100% of the active listings for all member brokers. You won’t see sold, pending or off market listings if you search for active listings. Unlike Trulia, Zillow, and Realtor.com there is no advertising on CTReal.com.

Use CTReal.com for your home search. You’ll be glad you did!

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About Susy Hurlbert

Eastern Connecticut Association of REALTORS Chief Executive Officer
This entry was posted in Home Buying Process. Bookmark the permalink.

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